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Commercial Marketing Manager – Major Arts Venue

Job Description

Would you like to utilise your marketing skills for one of London’s most prestigious arts venues? Amazing opportunity for a Marketing Manager or experienced Marketing Executive to join the commercial arm of this major iconic London arts & performance venue!

The Organisation
Major world renowned London destination arts & performance venue.  Fantastic place to work, highly collaborative team.  Central London location.  Great benefits.

The Role
Sat within the Commercial Team but working collaboratively with the wider marketing team the Commercial Communications & Marketing Manager will be responsible for devising and delivery of strategic press and marketing campaigns across all areas of commercial activity; which includes marketing the venue for events (private hire/conferences), as a destination for it’s seasonal & food pop ups & restaurants, and for their retail shop offering. You’ll link into other marketing specialists within the global marketing team, and also work closely with the event sales team, and other members of the commercial team.  This really is an exciting role, and offers huge variety and scope for your marketing skills, creativity and development. Responsibilities include:

  • Deliver measurable and effective marketing campaigns to raise awareness of the organisation as a venue, including conference and venue hire, brand activations, filming and photography, and for of its seasonal pop-up and market activity
  • Develop and deliver press strategy for wider commercial offering (pop ups, market,  destination, retail)
  • Oversee creation and implementation of integrated marketing campaigns
  • Provide analytical and robust reporting on marketing activity.
  • Develop and maintain strong press and media contacts.
  • Work with wider marketing team to identify cross promotional opportunities
  • Work with other members of the commercial & events team collaboratively

About You

  • You’ll have a proven background in commercial marketing, and most likely with a venue or event sales background – ideal would be coming for a similar unusual venue/location with a broad commercial offering
  • You’ll have experience devising, developing, implementing and measuring successful, strategic marketing campaigns, ideally across a range of media including on/off advertising, print production, e-marketing, social media, digital, promotions and partnerships.
  • You’ll have a proven background of managing budgets effectively and reporting on KPI’s.
  • You will need to be able to demonstrate experience of commercial events marketing and if possible, show some knowledge of retail sales for different products/services or hospitality and food service marketing and press.

I’m looking for someone who’s highly personable as you’ll be required to network in this role and be able to work on your own or collaboratively within a wider marketing team.  You’ll ideally have an interest in the arts –  and ideally bring a venue/destination background, but importantly understand commercial pipelines.

They’re keen to start interviewing ASAP so please send your CV by pressing the ‘APPLY' now button.