Archived Vacancies
- MARKETING MANAGER BUSINESS PUBLISHING - £35,000
- Ref. M2438 | 35k | Permanent
MARKETING MANAGER BUSINESS PUBLISHING - £35,000
Marketing Manager to define strategy for print products at leading business information outfit! Fantastic opportunity to work for the industry leader in professional information and solutions. The company provide a mix of content both printed, online research and productivity tools.
The Role?
Marketing Manager
Develop and implement marketing and promotional plans for core titles across each key market segment
Integral role in defining the marketing strategy of print products
Campaign Management, working collaboratively with Sales, DM and Corp Comms
Delivery sales tools, and marketing messages, value propositions.
Offline media planning
Extensive liaison with authors and third parties
Devising CRM strategies and forming strategic methodologies
Marketing campaigns with strong focus on segmentation and CRM within B2C environment
The Person
You will be an accomplished marketer with strong crm and segmentation experience within the B2C environment.
Passion for understanding consumer behaviours
Must have excellent strategic and analytical skills
Strong campaign delivery
Excellent writing skills
Experience of dealing with senior level clients, and the ability to influence internally and externally.
Excellent benefits and salary on offer!
Dont delay in sending your CV to Jo or Lisa marketing@regananddean.co.uk or call us on 020 74093244
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